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Am Pm
The largest chain of convenience stores in Brazil, AmPm belongs to Ipiranga’s service stations granting them the concept of a “Complete Service Station” and essential products to the population and complementing the revenue necessary to the economic balance of the station as a whole. Currently there are more than 1700 stores, including franchising ones, that keep investing in different concepts and fulfilling the needs of fuel and grocery in neighborhoods, acting as a real minimarket and also having the model AmPm Station usually located in roads, that offers restaurants, pizzerias, coffee shops, bakery and convenience all together.
Am Pm
Costs management / Processes management
OBJECTIVES
AmPm was looking for a tool to simulate retail price formation for their product from the many parameters of tax nature, costs involved, kinds of transactions developed, target margins, incentives, promotions, among others, automatizing the gathering of information to form those prices and updating their price tables to the many groups of clients and states according to the distribution center of origin.
PROJECT
Way/Amadeus developed a solution that became the Pricing System of AmPm, integrated to the databases of the ERP and to the sales system of the organization, providing the update of retail prices, stock with analysis of rupture at any time and in a systematic way twice a day.
RESULTADOS
AmPm now can evaluate on a daily basis the profitability of the products and optimized their response capacity to the oscillations of costs and market price. The simulations of the many different buying and selling price scenarios, related to the distribution channel and retail points, support the decisions of the commercial area, as for the formation of competitive price table as well as promotions and in the suggestion of purchase prices in the negotiations with suppliers.